Social Communities - Tummelplätze im Internet von MySpace über Facebook bis hin zu...
Community: Sharing, Conversation, Collaboration, Collective Action
Die folgenden Stichpunkte wurden zu einem Vortrag von Clay Shirkey gemacht.
- Internet is challenge to society
- we are living through the largest increase in human expressive capability in history
- only four other revolutions
- printing press movable type
- telegraph and telephone
- recorded media
- harness broadcast
- new: a network nativley good at group forming
- group action just got easier
- group forming tools > groups get faster complicated than they grow
- 5 people > 19 connections
- 10 people > 45 connections
- 15 people > 105 connections
- with the internet we get to start grow larger than the earlier days
- Email > Reply All > first group conversation with one click
- group effect added up
sharing
- reverses the old modell of sharing > to share you had to come together in the old days
- example > delicious > users, links, tags
conversation
- community of practice
- example > flickr community groups > people show each other how things work > the group gets better together
collaboration
- example > comic community
collective action
- example > flugzeug
- woman goes home start googling for newsstories and comments
- woman starts coordination
- woman starts petition
- example > flashmob
- meet on a place
- take pictures and post them
- make media buzz
Lesematerial
Report "When did we start trusting strangers - Universal Mac Cann"
Videomaterial
Communities
Guerilla Marketing for Unsigned Bands
Video-Communities
Foto-Communities